Field notes

Working research, published in full rather than summarised. Most of the copy on this site is quoting these, so you may as well read the source.

Why these are public

firstfoot argues that a claim you cannot trace to something true is a bug. That applies to its own marketing: nearly every assertion on this site — that founders cannot tell a bad post from a bad audience, that a fractional CMO costs $3,000–6,000 a month, that Reddit closed its free tier in May — comes from one of these notes.

They are working documents rather than articles. They are dated, they name what was unreachable as well as what was found, and where the research contradicted what we expected, that is in there too.